Magento Search Engine Optimization

2014 | 132 Pages | ISBN: 1783288574 | PDF | 6 MB

Maximize sales by optimizing your Magento store and improving exposure in popular search engines like Google About This BookOptimize your store for search engines in other countries and languages Enhance your product and category pages Resolve common SEO issues within MagentoWho This Book Is ForThis book is aimed at both Magento developers and SEO specialists who wish to optimize search and end user elements such as click-through rates to ensure the design of their online shop sites effectively maximize sales. Magento store owners may also find large sections of this book useful in order to understand the larger impact small tweaks and changes can have on SEO - especially when editing products and categories. This book assumes that the reader will understand the basic concepts of keyword research and the external factors that are required in order to manage an on-going SEO campaign.

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