Practical Business Intelligence with SQL Server 2005

In this book, two of Microsoft's leading consultants show how to use SQL Server 2005 Business Intelligence (BI) technologies to solve real-world problems in markets ranging from retail and finance to healthcare. Drawing on their extensive experience with Microsoft's strategic customers, John C. Hancock and Roger Toren offer unprecedented insight into BI systems design, and step-by-step best practices for implementation, deployment, and management.

Hancock and Toren begin with a practical introduction to BI concepts and terminology, and a concise primer on the Microsoft BI platform. Next, they turn to the heart of the book: constructing solutions. Each chapter-length case study starts with the customer's business goals, then walks through data modeling in detail, showing how to avoid pitfalls that derail many BI projects. You'll translate each model into a working system; then learn how to deploy it into production, maintain it, and operate it efficiently.

Whether you're a decision-maker, architect, developer, or DBA, this book brings together all the knowledge you'll need to drive maximum business value from any BI project. 

  Leverage SQL Server 2005 databases, Integration Services, Analysis Services, and Reporting Services

  Build better data warehouses, then extend them to support very large databases

  Design more effective Analysis Services databases

  Ensure the superior data quality your BI system need

  Construct advanced enterprise scorecard applications

  Use data mining to segment customers, cross-sell, and increase the value of each transaction

  Design real-time BI applications

  Get hands-on practice with SQL Server 2005's BI toolset

Book Info:
Published in 2006
Published by Addison Wesley
Author John C. Hancock
ISBN 0321356985  Size 12.40MB

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