The Fundamentals of Typography



Gavin Ambrose, Paul Harris
The Fundamentals of Typography
AVA Publishing | 2006 | ISBN: 2940373450 | 176 pages | File type: PDF | 256 mb

A beautiful, incisive introduction to the use of type.

?Packed with great examples from leading design studios
?Introduces students to type and offers inspiration for working creatives

The Fundamentals of Typography offers an overview plus incisive insight into the use of type and stunning examples sure to inspire typographers and designers in the field. A comprehensive introduction to the history of typography, typographic detailing in practice, and font generation for print and the web, this book covers type in the past and the presentand speculates on the future. Basic principles are explained with detailed presentations, illustrations, case studies, and examples from leading design studios around the world.

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